February 21, 2021

Technology

WORKPLACE FROM META

BACKGROUND

Meta is one of the biggest brands in the world. In 2020, the company launched its new connectivity platform, Workplace—a collaborative tool for businesses that facilitates online group work, instant messaging, video conferencing and news sharing. It now has more than seven million paid users. I was hired to produce scripts for informational videos and copy for marketing decks, to promote the launch.

EXECUTION

Working to strict deadlines to coincide with the scheduled launch dates, I copy-edited numerous marketing decks, which included operating guides, case studies and promotional content. I also produced scripts and storyboards for a series of short, animated videos, to showcase the new platform. All work was completed on time, on budget and to the satisfaction of both the agency and the client.

EXAMPLE