services
WEB COPY
Get the most out of your website with eye-catching copy
BLOG POSTS
Engage your audience and turn browsers into buyers
BROCHURES
Reach out to customers and showcase your products and services
Landing Pages
Promote your business with attention-grabbing copy
seo
Improve your Google ranking and increase traffic to your website
PRESS RELEASES
Spread the word about new products, award successes and special events
COPY-EDITING
Improve, optimise or correct existing copy
CASE STUDIES
Showcase your achievements and share them with the world
You need a distinctive voice that engages your audience, one that works across all your communications. That's where I come in.
I'm Conrad Watson; I'm a freelance copywriter based in East Yorkshire. I've been writing creative copy for more than ten years; I have a BA Honours degree in English Literature, a Google Digital Marketing Certificate, and I'm a member of the Professional Copywriters' Association.
I've got big brand experience with the likes of Facebook and Deliveroo and I've worked across a variety of sectors, including finance, travel and tech. If it involves the written word, I can help!
portfolio
accountancy
Brief: Wisteria is a firm of specialist corporate accountants. They retained me to produce a series of in-depth blog posts to provide help and advice to existing clients, optimise their online presence and attract new business.
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air transport
Brief: SITA is the world’s leading specialist in air transport communications and IT solutions. I was retained for a substantial tone of voice and copy-editing project, involving a range of online and offline content.
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technology
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food & drink
Brief: SEEMA is a multidimensional global platform that focuses on connecting and empowering women. They tasked me with producing a series of engaging articles on topics such as food, politics and business.
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travel
Brief: Arriva is one of the largest bus operators in the UK. I was asked to produce a series of landing pages showcasing some of Britain’s favourite travel destinations for the launch of their new website.
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entertainment
Brief: Deliveroo is a well-known online food delivery company. I was hired to create a number of link-building articles to increase traffic to their website and improve their Google ranking as part of a wider SEO campaign.
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cyber security
Brief: DigitalXRAID is an industry leader in cyber security solutions. They engaged me to provide copy as part of their recent rebrand. This included tone of voice, web copy, blog posts, press releases and brochures.
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automotive
Brief: Holt Lloyd is one of the UK’s leading manufacturers of car maintenance products. They retained me to produce a series of blog posts to inform their customers and drive new traffic to their website.
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personal finance
Brief: Now Loans is a no-fee finance broker that specialises in personal loans. I was engaged to produce a number of eye-catching landing pages to coincide with the launch of their new website.
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property
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testimonials
Here's what some of my clients have had to say...
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